Top 5 Drawing & Coloring Apps on Android in New Zealand, Q2 2025

In the second quarter of 2025, the Drawing & Coloring app category on the Android platform in New Zealand showcased intriguing trends. Based on data from Sensor Tower, here’s a look at the performance of the top five apps.

Zen Color - Color By Number from Oakever Games had fluctuating weekly revenue, peaking at $77 in late April. Downloads ranged from 1.1K to 1.7K weekly, while active users increased steadily from 6.5K to 7.3K by the end of June.

Happy Color®: Color by Number by X-FLOW experienced a gradual rise in weekly revenue, reaching $57 in mid-May. Downloads started strong at 1.4K in April but tapered off to 792 by the end of June. Active user numbers remained relatively stable, closing the quarter at approximately 6.7K.

Paint by Number: Coloring Game saw its revenue peak at $80 in late April. Downloads fluctuated, with a notable high of 1.3K mid-April, before stabilizing around 800 by June's end. Active users saw a slight decline from April's 2.9K to 2.5K in June.

Phone Case DIY from CrazyLabs LTD had modest revenue peaks of $16 in late April. Downloads had a notable spike to 1.5K mid-April, while active users grew from 5.8K to over 7K by June's end.

Color Pop - Fun Coloring Games by MWM - AI Music and Creative Apps reached its highest revenue at $184 in late April. Downloads showed variability, starting at 1K in early April and ending at 619. Active users, after a drop in May, rebounded to 1.9K by the end of June.

These apps illustrate dynamic performance trends in New Zealand's market, with further insights available from Sensor Tower.